Articles Tagged ‘Kathy Davey’

ikea-1376853_1920

IKEA Canada constructs a brand for the future

As the popular retailer faces stiff competition, it’s building new in-store and online experiences (no Allen key needed).

IKEA Canada-It-s the most wonderful time of the year - the 2020

IKEA Canada changes approach to its catalogue

The retailer ends home delivery, making it available only online and in-store, adopting a strategy around multiple launches focused on experiential and loyalty.