Articles Tagged ‘Like a girl’

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The 2016 Creative Report Card

It was a big year for P&G, Leo Burnett, Lg2, DDB, Grey and Rethink. See who else ranked high on the list this year.

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Canada strikes Gold, Silver and Bronze in Film

People may have shorter attention spans today, but that’s not stopping brands from making long-format content, says juror Darren Clarke of this year’s work.

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Canada’s four Branded Content wins

Our country takes home two Silvers and two Bronzes in the category.

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Canada wins two Golds in Promo & Activation

Leo Burnett’s “#LikeAGirl” takes a Gold and Bronze at Cannes, while Grey wins Gold for “Groceries Not Guns.”

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Leo Burnett and Grey rake in Direct, Press, Promo shortlist noms

DDB, JWT, Lg2 and Rethink also bring in a slew of nominations on the first day of the Cannes Lions fest.

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The new social media realities

Taxi’s Thomas Kenny breaks down why brands have yet to adapt to the new social world.

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Creative Report Card: Leo Burnett Always brings it

The agency’s “Like a Girl” campaign landed the shop and client P&G in the #2 spots on the agency and brand lists, respectively.

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Gunn Report revealed

Can you guess which agency placed highest for Canada in the annual award ranking? Hint: Think #likeanagency.

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How to grab attention in 2015

Microsoft’s Alyson Gausby highlights inspiring 2014 campaigns that taught us what consumers really want.

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Advertising made simple

Leo Burnett’s Thomas Kenny has some lessons on simplicity from music types.

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Yet another Grand Prix for Leo Burnett

The agency and P&G can add another big win to their trophy case, picking up top honours at last night’s Epica awards.

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In conversation: local vs. global

A couple of agency folks debate the merits of creative that crosses national lines versus whether brands should stick close to home.

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Which Canadian agency picked up Gold at the Mashies?

Here’s a hint: it won for a campaign on Snapchat.

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Chasing the eight ball

We’re talking about an award here. Take a peek into Leo Burnett’s competitive quality-control process, where a billiard ball is the prize.

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‘You market like a girl!’

… and other positive things to say at your next status update meeting, from KBS+’s Lyranda Martin Evans.