Articles Tagged ‘Loblaw Companies’

Loblaw

Loblaw emphasizes customers’ passion for food

A holiday campaign created for all its market banners celebrates the season’s obsession with food with an original song.

Loblaw Companies Limited-Imperfection Moves into the Frozen Aisl

Loblaw extends Naturally Imperfect produce to frozen

The lower cost, oddly shaped produce enters a new aisle following positive customer response.

Shoppers

Shoppers goes bold with beauty

The retailer tackles women’s “beauty nevers” (make-up ideas they won’t try) as it heads into the fall season.

Bracelets 019

Big Brothers Big Sisters’ multicultural tie-in

The organization teamed up with Loblaw-owned stores for a South Asian-targeted awareness play.

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PC Organics brings babies to the table

A new infant-friendly program aims to let parents enjoy trendy dining with their kids in tow.

Iceland

Check it out: President’s Choice takes you abroad

New products from the brand aim to bring Canadians new tastes from Iceland and the Middle East.

Shoppers

Shoppers Drug Mart marketing team now under Loblaw

SVP marketing Shelagh Stoneham’s position has been eliminated as part of the changes.

Joe

Joe Fresh Beauty launches in Shoppers

The line launches in 850 stores with a campaign centred on creating the “5-Minute Face.”

PC

President’s Choice’s fashionable holiday

How the brand is aiming to be the curator of your holiday menu with its new integrated campaign.

Banner - Owl

Verdict: Awake Chocolate packs a punch

The fast-growing company has moved more than $1 million in product since its August launch, despite competing in two crowded categories: chocolate and energy drinks.