Articles Tagged ‘Lululemon’

The Local 2

Are men Lululemon’s billion dollar opportunity?

“This Is Yoga” carries forward CEO Laurent Potdevin’s ambitions for growth.

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What makes a brand valuable?

RBC, TD, Tim Hortons and Lululemon all saw their brand value climb in BrandZ’s annual report.

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Lululemon shifts its perspective for first global campaign

The brand aims to “get off the mat” by bringing the philosophy of yoga to other walks of life.

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BrandZ unveils its top 100 list

Disruption and innovation are leading brand value, both in and outside of the tech category.

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The (virtual) reality of retail

To compete with the future of online shopping, bricks-and-mortar needs to step up its immersive experiences, says Hunter Straker’s Robyn Burton.

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RBC, TD among the most valuable global brands

Tim Hortons gained the most ground on the world stage among Canadian companies in the annual BrandZ report.

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Throwback Thursday: strategy in 2012

Which QSR giant launched a transparency push that has since won it some serious hardware?

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Throwback Thursday: strategy in 2003

For strategy’s 25th anniversary, we look back to ’03 when marketers prepped for war and PVRs confirmed industry fears.

Future-transforming ideas: health care 2.0

We wrap up our innovation series with visionary health tech.

Future-transforming ideas: inroads into fashion

Smart mirrors to help with your yoga tree pose and a clever closet to dress you for a hot date.

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Canadians hold grudges: study

When a company faces a PR crisis, Canadians’ long-term views tend not to bounce back, a new report found.

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Brands we’d like to pair

From Lululemon and Blackberry to PepsiCo and Fashion Week, here are some brand partnerships that seem like matches made in heaven.

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Stops, starts and changes

Vaughan’s already massive mall gets bigger, Lululemon stretches deeper into menswear and Metro offloads Couche-Tard.

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Breakout social media site of the year: Pinterest

The image-sharing website took the Internet by storm in 2012.

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Building brand stories

Strategy executive editor Mary Maddever on what gets us to love a brand.