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Articles Tagged ‘MADD’

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Shelly’s mission: getting people home safely

Uber and MADD share a story of grief from a driver who is fighting impaired driving.

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Newsmaker of the Year: Riding the Uber wave

How the industry disruptor changed how we get around, and drove some successful brand partnerships.

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MADD taps into billion-dollar non-alcoholic drink industry

Rolling out across the Sobeys chain, the virgin drinks are meant to deter drunk driving, while supporting the mothers against it.