Articles Tagged ‘Mark McIntyre’

Stan2

Stanfield’s goes streaking

The Guy at Home in His Underwear now wants consumers to run in their skivvies to raise money for the Canadian Cancer Society.

L'Oreal5

AToMic Awards: Viewers live out their reality dreams

The CBC, Loblaws, Stanfield’s and L’Oreal take traditional reality-show engagement to new levels, allowing audiences to control the outcome of content.

Gitchhiker2

Cause + Action: Stanfield’s exposes below-the-waist cancer

The underwear company challenged one man to hitchhike across the country wearing nothing but its underwear in the dead of winter to raise awareness for testicular cancer.