Articles Tagged ‘Marketers of the Year 2016’

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Marketers of the Year: BMO’s CMO Effect

Connie Stefankiewicz’s leadership has created a more human effect for the brand, from the TV to the basketball court.

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Marketers of the Year: Christine Kalvenes snacks on a new market

The CMO has turned PepsiCo’s marketing unit into an insights-driven digital machine.