Articles Tagged ‘McCann Worldgroup Canada’

Raul-Garcia

Momentum Worldwide Canada names first ECD

Raul Garcia joins from David&Goliath as the experiential agency shifts towards being creatively led.

Women-McCann2

Why women over 50 should matter to brands

New research from McCann’s The Truth About Canadian Women study unveils the ‘untapped opportunity’ that is women in early retirement.

Knixwear

Women still don’t feel represented in ads: study

Part three of McCann’s The Truth About Canadian Women reveals the gap that persists in how women are portrayed.

unicef2

UNICEF shifts to campaigning for children at home

The non-profit aims to improve child well-being in Canada with the help of dozens of local celebrities.

Female executive

How marketers can help tilt the scales of gender equality

In a study on Canadian women, McCann explores how organizations can foster equal representation in the workplace.

Allison Humphries Kristie Baxter

McCann adds two new VPs

Allison Humphries and Kristie Baxter will provide leadership in strategy and operations, respectively, across offices and disciplines.