Articles Tagged ‘media Experts’

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CASSIES Silver: Koodo spices up the telco category

Koodo broke into the market with industry firsts such as no contracts, not to mention fun mascot El Tabador.

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CASSIES Silver: BMW drives new performance standards

As part of the M line launch campaign, a video featured an M1 drifting around the tallest rooftop helipad in the world.

WestJet

WestJet’s big proposal

There’s love in the air, as the airliner helps two guys pop the question. But will consumers love it as much as its previous viral videos?

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How Bell has refined its plan to fight stigma

What’s changed for this year’s “Let’s Talk” campaign and how it’s influenced the telco’s CSR strategy.

best buy

Best Buy takes the mystery out of wearables

The retailer brings some levity to the vast category, trying to teach folks about the growing space.

future shop

Future Shop goes big for the holidays

Why the retailer is returning to TV after going digital-only last year.

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Oh, Brother: seeking a branding bromance

The Montreal electronics co is bowing its first-ever brand campaign focused on its personality.

Brent Lawrie - Megan

Brands of the Year: WestJet reaches new heights

Fasten your seat belts and prepare to read how the airline landed a spot among the country’s top brands.

The covers that almost were…

A behind-the-scenes look at our cover contest to celebrate our silver jubilee.

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Who wants to be an astronaut?

Future Shop wants university students to “shop for the future” in this year’s back-to-school campaign.

VirginMobile

Virgin promotes its benefits

The mobile company is playing show, not tell, with a new spot that highlights member perks this summer.

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Young Lions and Marketers announced

Winners from Leo Burnett, Sid Lee, Media Experts, Rivet Global and P&G head to Cannes next to compete internationally.

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The next wave of branded content

Here’s a crash course on fusing branding and entertainment from Koodo, Dempster’s, Molson and more.

interac

Interac retells history

New digital creative from Zulu Alpha Kilo marks the brand’s push into the branded content space.