Articles Tagged ‘Mitch Joel’

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Start thinking about your screen-less presence (column)

Mitch Joel gives brands the questions they should be asking in a voice-centred market.

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Did a robot write that ad?

Agencies are testing artificial intelligence for ad delivery. What does that mean for the creative?

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Automated creativity is inevitable (and a good idea): column

Mitch Joel pokes holes in the idea that the creative process is off limits to AI.

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Embrace the shift away from stuff (column)

Mirum’s Mitch Joel tracks tech trends around streaming and subscriptions to prepare marketers for what’s next.

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The voice behind artificial intelligence

From a consumer perspective, the advancement of AI might be less important than how they interact with it.

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How data is shaping the next big things

Data advancement underlies the potential of virtual reality, the internet of things and chatbots.

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Mirum adds 14 after new business wins

The digital shop has also promoted three to ACD roles after being selected by UNICEF to revamp its digital ecosystem.

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The lessons of CES 2016

A breakdown of the big news from the tech show, and how it will impact marketers.

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Meet the new broadcasters

Could Periscopers, who live-stream the world to the world, be the next online superstars?

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Mirum reorganizes to expand focus

The agency has laid off a handful of staff as it looks to bring in more diverse skill sets related to social content and video production.

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Twist Image to become Mirum

The WPP shop is joining a new digital agency network, along with 10 other shops from around the globe.

Time for digital transformation

Twist Image’s Mitch Joel on the top 10 areas of change for marketers.

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When social media meets Minority Report

Twist Image’s Mitch Joel asks whether products and services can be more social than humans.

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Updated: Twist image joins WPP

The Toronto and Montreal shop will join the holding company to tap into its global resources.

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Google’s third wave of innovation

From search to drones, Twist Image’s Mitch Joel looks at what’s likely next for the tech co, and why marketers should care.