Articles Tagged ‘Mondelēz Canada’

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Cadbury’s convenient new program

The brand tracks behaviour in a convenience store setting as part of its startup partnership program.

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Mondelez Canada’s soccer play

The CPG co has launched a partnership with Canada Soccer, debuting limited edition packaging and a new app.

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CASSIES Silver: Oreo gets in on the Olympic spirit

The campaign focused on athletes and sportsmanship, and boosted Q1 dollar consumption by 16.3% within three weeks.

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Shopper Innovation Awards contenders revealed

Check out who made the shortlist for the year’s most innovative shopper marketing and retail campaigns.

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Argyle and Strategic Objectives big winners at ACE Awards

Argyle’s tuition discount campaign for Ontario earns it Best PR Campaign prize while Strategic’s work on the 100th birthday of Oreo wins it Best Creative PR Campaign honours.