Articles Tagged ‘MSLGroup’

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Publicis Groupe suspends all awards participation

Promotional budgets are being diverted from industry events to an internal AI assistant.

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MSLGroup acquires North Strategic

The PR agency and its content arm Notch Video now fall under holding co Publicis Groupe.

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Up to the Minute: MSLGroup adds Quebec leadership

Plus: Wins for Bob’s Your Uncle and Rock-It, and more news you may have missed.

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Insights and influencers

Growth and client wins are great, but in this industry, it’s about the output, says strategy editor Emily Wexler.

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Leo Burnett repeats as Agency of the Year

DDB/Tribal Worldwide nabbed the top Digital prize, while Touche! and MSLGroup took Media and PR Gold respectively.

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PR AOY Gold: MSLGroup gains influence

The agency leverages its relationships with its Publicis sister agencies, and rallies influencers to create a recipe for success.

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Up to the Minute: Loopmedia gets into content marketing

Plus: Tire brands pick new AORs, new SVPs at H+K and MSLGroup and more news you might have missed.

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Up to the Minute: Marketel’s museum win

Plus: New hires at Ariad and Razorfish, and other news you may have missed this week.

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MSLGroup hires new executive director

How Isabelle Dube-Cote fits into the PR agency’s plans for growth, collaboration and reaching the Quebec market.

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MSLGroup hires an SVP

The firm taps Caroline Murphy to expand its lifestyle business and bring expertise to paid digital and social.

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MSLGroup hires six in Toronto

Anne Locke will run public relations for the firm’s style and beauty division as its new VP.

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Leo Burnett wins Grand Clio

Always’ “#Likeagirl” picked up the top honours in the PR category.

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Hey brands, millennials want you to help out

A new study finds the 18-to-30 set wants you to get involved in social issues. In Canada, that means the environment.

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Always tackles stereotypes ‘like a girl’

The new P&G campaign starts a movement to strip the phrase of its insulting connotation.

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MSLGroup boosts social, digital and creative offering

The agency has brought in digital and social media maven Tara Hunt and senior PR professional Cameron Summers.