Articles Tagged ‘Narrative PR’

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Scotiabank goes back to school

The “Scene Saves the Day” program expands the bank’s presence on campuses in an attempt to get new customers for life.

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Narrative gets a new VP

Former Citizen Relations vice-president Sherry Boisvert joins the PR shop.

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Narrative PR names new managing director

Former High Road president Sarah Spence joins the Bensimon Byrne shop.

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Delissio cooks up a live streaming plan

The Nestle brand is “Pizzascoping” its pies via Periscope to get attention on National Pizza Day.

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Up to the Minute: Narrative vets launch new agency

Plus: KBS Toronto wins Skullcandy, TP1 pulls in seven new assignments and more news you might have missed.

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TD wins big at the CMAs

“#TDThanksYou” wins Best of the Best, with Tim Hortons and PepsiCo picking up multiple awards.

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Up to the Minute: Crea’s new jury president

Plus: IPG buys Media Experts, and more news you might have missed.

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Bentley’s brand journey

The Canadian luggage retailer is undergoing a transformation on and offline.

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Up to the Minute: Environics hires Tims vet

Plus: Union Montreal grows, Coke’s new global shops and more news you might have missed.

ALDO Group-Inspiration is everywhere

Aldo gets inspired…by everything

The retailer’s new fall campaign lets creative types express their inspiration through their fashion choices.

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Check it out: Scotiabank’s romantic action

The bank delivers some epic flair to help one guy pop the question.

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Up to the Minute: Ogilvy wins RCMP biz

Plus: NKPR wins with engineers, a new media agency for Loblaw and more news you might have missed.

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Up to the minute: New agencies for L’Oreal, new work from P&G

Check out the news you might have missed this week.

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CASSIES Bronze: Jackson-Triggs proves its universality

The brand shifted focus from “wine lovers” to “wine drinkers” and boost sales by more than 30%.

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Maverick hires a VP

The Toronto shop has brought in Rick Byun to help grow the business.