Articles Tagged ‘National Public Relations’

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Up to the Minute: Hill+Knowlton adds VP

Plus, Dada Communications grows its team in Montreal and 2Social adds director of client service.

David G.

David Gordon to leave Cohn & Wolfe

The agency’s managing director is going client-side to join medical cannabis company PharmaCielo.

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Up to the Minute: Kabane lands Familiprix business

Plus, National acquires Octane Strategies and Crowns Creative adds director of strategy and content.

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Up to the Minute: Powershifter names new director

Plus, National Public Relations makes six promotions and Mansfield wins Kanetix.

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National hires SVP of financial and crisis comms

Andrea Mandel-Campbell replaces Ronald Alepian and will manage both practices from Toronto.

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Belairdirect’s push to be anything but exciting

In a new campaign, the insurance provider touts the benefits of offering simplified coverage.

Becca Young

National hires SVP of strategy and integration

Becca Young will look to help the firm expand adoption of its non-traditional offerings.

Oikos

Oikos’ Simon and Daniela meet again

Two new campaigns support the Greek yogurt brand’s longstanding “dream snack” positioning.

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National names VP of marketing technology

Hide Ozawa will support the firm’s Canadian offices and work with teams in the U.S. through Shift Communications.

Belairdirect

Belairdirect hosts an ‘Insure-vention’

The insurance brand returns to a humorous approach in its latest ad campaign.

Activia

Activia Challenge goes content-first

Why the brand refreshed its approach to remind consumers of probiotic yogurt’s health benefits.

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Up to the Minute: NFL Canada selects TTG

Plus, Colour hires new CD, Faulhaber Communications wins three new clients, and more news you may have missed.

NATIONAL Public Relations-Martin Daraiche named managing partner

National makes three senior appointments

The agency names new leadership in Quebec and adds veteran public affairs expertise in Toronto.

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Sobeys highlights its ties to the community

Giant Adirondack chairs help Atlantic Canadians talk about why their local store is important to their towns.

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The BMO Effect

With Canada’s first bank marking its bicentennial, we look back on 200 years of memorable (and sometimes unconventional) marketing.