Articles Tagged ‘National’

Atlantic

Atlantic Canada’s credit unions fall back on trust

As the rules change for financial institution marketing, Atlantic Central continues its strategy of differentiation.

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Sobeys highlights its ties to the community

Giant Adirondack chairs help Atlantic Canadians talk about why their local store is important to their towns.

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Sephora picks National

The PR agency will lead influencer outreach and communication strategies for the beauty retailer across Canada.

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Check it out: Can a Big Mac conquer hate?

McDonald’s Canada asks Canadiens fans to hug a hated rival for a free burger.

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Up to the Minute: Changes at the top at National

Plus: ICA appoints new board members, Armstrong hires a former MacLaren CD, and more news you may have missed.

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National hires a pair of new leaders

Former Kenna creative lead Brian Langerfield and strategy consultant Julien Coulter join the PR agency.

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National absorbs Sonic Boom

All of the agency’s content marketing capabilities will now be handled by its parent company.

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Up to the Minute: Corby’s new social AOR

Plus: New leadership in PR, Relevention rebrands, Starcom’s new CEO and other news you may have missed.

National

National PR acquires Madano Partnership

Through the partnership, Canada’s largest public relations firm gets a boost in the natural resources, energy and financial sectors.