next big thing » strategy

Articles Tagged ‘next big thing’

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Wearables go beyond the fitness category

On what lies ahead for the tech and why brands don’t need to create their own hardware to get in on the game.

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Next Big Things

From cars that drive themselves to predictive analytics, read up on what the future holds and what it means for brands.

Strategy is 25: It’s cover contest time

To celebrate our Silver Jubilee, we’re asking agencies to ponder what’s in store for the next 25 years for the industry.

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Editorial: Next big thing impact

Strategy executive editor Mary Maddever on the potential of big data and the new partnerships being forged because of it.

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Killer apps: ads’ tech tipping point?

Strategy executive editor Mary Maddever on the app-ification of brands, and a new shopper-focused award show.

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Next Big Things

From the app-ification of brands to adopting new technology to developing new partners, we look at what’s new and next in the marketing landscape.

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Infographic: What consumers want now + next

A guide to how consumers are using tech (and how much), what they’re ready for next and the role they’re willing to let brands play in their lives.

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Next Big Thing

From talking to your TV to paying with your phone, Strategy unveils what everyone is (or should be) talking about.

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Next Big Thing: Phoning it in

R.I.P. QR codes. The next evolution in mobile marketing and commerce is almost here