Articles Tagged ‘NFL’

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NFL Canada picks Publicis

The agency will lead digital and experiential campaigns to celebrate the league’s 100th season with Canadian fans.

Bud

Bud Light doubles down on football

The brand brings NFL-branded cans north, tapping into a passion point among its young target.

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57 million sports nerds can’t be wrong

Pound & Grain’s Scott Lew on why marketers should think differently when it comes to the fantasy sports fan.

Lenovo

BCON bits: Finding the millennial funny bone

The Onion is training, not tricking, Gen Y to listen up, says Rick Hamann ahead of his talk later this month.

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MSLGroup hires an SVP

The firm taps Caroline Murphy to expand its lifestyle business and bring expertise to paid digital and social.