Articles Tagged ‘Nina Patel’

mayochup

Kraft Heinz brings Mayochup north

The Canadian arm of the CPG hopes to breathe new life into ketchup with the popular U.S. hybrid of mayonnaise and ketchup.

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Kraft Heinz finds true love in ketchup

New campaign focuses on the pairing of ketchup and French fries in a more emotionally driven message.

Kraft-SickKids

The Verdict: CSR propels Kraft’s connected message

How Kraft Peanut Butter challenged allergy barriers with a social campaign that went viral.

KD

Kraft Heinz seeks to demystify KD’s ingredients

The macaroni and cheese brand is less artificial than people think, according to a new campaign by Taxi.

KraftBearHugBears

Kraft’s Canada-wide bear hug

The peanut butter brand goes big with its bears ahead of the holiday season.