Articles Tagged ‘nissan’

Nissan

Nissan gets in the mud

Why the brand has veered away from exclusively featuring winter weather in its new creative.

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Brands of the Year: Epic Meal Time is no longer the little guy

How Harley Morenstein and crew have grown to be Canadian leaders in the YouTube space.

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MLSE wins big at Clio Sports

The company, which works with Sid Lee, had the most wins for Canada, with additional trophies going to Rethink, Anomaly, TBWA and Sid Lee.

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Canadians bring home some Effies

Leo Burnett’s #LikeAGirl, plus work by DDB and Taxi were among the most effective ads in North America.

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CASSIES Bronze: Nissan proves it’s a winter warrior

To offset the impression that the Nissan Rogue didn’t have off-road capabilities, a campaign akin to a Hollywood film trailer was created.

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Union to open Montreal agency

Following a handful of cross-country wins, the shop is opening its first office outside of Toronto, bringing aboard Martin Belanger to lead it.

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Throwback Thursday: strategy in 2014

Let’s look back on the past year (so far). In ’14, brands challenged gender norms and wearable chatter skyrocketed.

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Nissan’s documentary in the making

The car brand has embedded itself with community football teams to tell their stories as they unfold.

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Creative vet Garavito joins The Marketing Store

The former Vision7 CCO is bringing his digital creative technology chops to the shop.

Coming soon: content everywhere

From (ahem) intimate spaces to calmer waters, we take a stab at the next hottest locales.

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Draftfcb hires new digital creative VP

Curtis Edwards joins the agency from TBWA in Toronto and will help lead the shop’s digital practice.

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Nissan’s holographic showroom

The car co offers consumers a high-tech glimpse at its new models.

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Next Big Things: Brand storytelling gets (seriously) tech-ified

Holograms, mind-reading and personalized ads are moving from sci-fi to real world. Here’s what’s happening in these spaces now.

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Nissan Canada lights up the sky

The car co used a 3D holographic water show to help launch its 2013 Altima on Canada Day.

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Nissan makes hearts race

An auto show installation created by Capital C used a pulse-reading machine to determine which car was right for attendees.