Articles Tagged ‘Paul Little’

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Mitsubishi’s path of continuous improvement

The automaker tells stories of centenarians to create a more personal connection to its driving philosophy.

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John St. announces new creative leaders

The agency hires Paul Little and promotes Cedric Audet to senior roles.

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Telus gets satisfaction

The telco player and its value brand, Koodo, are both focusing on customer satisfaction, but in different ways.

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Koodo gets satisfaction

El Tabador steps out of the ring (sort of) as the telco looks to differentiate itself with a new platform emphasizing happiness.