Articles Tagged ‘PepsiCo Foods Canada’

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Crispy Minis breaks up the day

Driven by insights around its taste, the PepsiCo brand turns to experiential to drive trial.

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Lay’s brings the world to Canada

This year’s “Do Us a Flavour” campaign tries to continue the brand’s digital engagement with a focus on global tastes.

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Quaker stays true to its values

The latest online masterbrand video shows how the CPG co supports Canadian parents in the decisions they make.

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Crispy Minis’ bite-sized content hub

A collection of GIFs look to fit the Quaker brand into a mom’s busy day.

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Doritos Ketchup is the new rose

The brand is hoping people will fall in love with its chip bouquet this Valentine’s Day.

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Canadian ads we’ll see during the Super Bowl

A look at the commercials, new and old, that millions of us will see during the game on Sunday.

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Tostitos serves up tasty tweets

The brand takes to Twitter to instantly deliver recipes featuring anything fans might be craving.

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Doritos’ collision course

The PepsiCo brand uses a 12-hour event on Periscope to promote its latest limited-time chips.

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Next Big Things: Data will drive a better experience

The sharing economy is ripe for brands to get a slice, plus the big opportunity with personal data exchanges.

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Quaker dances to a new beat

Get your tissues ready – the CPG brand brings together dad and daughter for its latest digital doc.

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Up to the Minute: Match’s new president

Plus: a new tech-focused PR agency, a business boom for Stephen Thomas and more news you might have missed.

Lays

Lay’s looks coast to coast for inspiration

Tourtière chips anyone? The brand’s latest Do Us a Flavour contest asks Canadians for regionally-inspired tastes.

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Holding out for free Doritos

The brand takes its success with gamification to mobile to promote the return of Doritos Ketchup.

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Lay’s is sweet on Valentine’s Day

Nothing says true love like roses and chips. The PepsiCo brand is going after V-Day shoppers with its new sweet/salty offering.

Copied from Media in Canada - LaysCanada

Lay’s unveils its ‘Flavour’ finalists

The PepsiCo brand is asking Canadians to vote for their favourite pick of the four candidates remaining in the “Do Us a Flavour” contest.