Articles Tagged ‘publicis’

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City of Toronto burns its ads

A fire prevention campaign aims to show how fast unattended cooking can lead to disaster by torching things surrounding it in out-of-home and digital.

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NFL Canada picks Publicis

The agency will lead digital and experiential campaigns to celebrate the league’s 100th season with Canadian fans.

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Mondelez picks WPP, Publicis in global creative review

The company hopes the model will give local markets access to global insights while balancing investment in Canadian favourites.

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Bryan Kane departs Publicis Toronto

The agency president is leaving for a new role, with Duncan Bruce and the remaining leadership team taking over his duties.

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Publicis growth flat in Q2

Ongoing reduction of traditional advertising spend in North America offsets gains in other areas.

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Publicis appoints VP and creative lead in Montreal

Sann Sava will lead the creative team following a string of new client wins.

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Publicis revenue continues to dip in Q1

The holding company expected a bumpy ride, but believes business transformation work will help right the ship.

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The 2019 Agency Family Tree

A detailed look of what agencies the major players own and operate in the Canadian market.

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Leo Burnett grows exec team as Judy John prepares exit

The agency’s leadership ranks are expanding as it transforms in step with Publicis Groupe.

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Publicis Toronto hires new experience design lead

David Han will lead the practice and be part of a digital team that numbers over 150.

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The Home Depot picks FCB Canada

The agency will handle national advertising for the retailer, ending long relationships with Publicis and Cossette.

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Publicis brings Montreal agencies into one office

The new “Pool” model will allow the company to create collaborative working groups based around expertise, not agency brand.

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People get called out for not recycling right

The City of Toronto enlists Raptors analyst Jack Armstrong to get people to think twice about putting garbage in blue bins.

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Rogers launches new company-wide brand platform

Covering all lines of business, “Make More Possible” brings the company down-to-earth and speaks to a wide range of Canadian aspirations.

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Publicis Groupe offers a first look at Marcel

The holding company demoed its much-hyped global collaboration platform and gave more details about its launch.