Articles Tagged ‘publicis’

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Publicis names Duncan Bruce Canadian CEO

Once again, the agency has a CEO dedicated to help capitalize on opportunities within Canada.

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Advertising by the numbers

Tomorrow’s next big thing is getting creative with the data you have and baking it into the stories you tell.

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Publicis hires Max Valiquette

The agency’s new VP of strategic planning will lead the practice in the Toronto office.

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Nurun hires former Publicis Caribead CEO

Christophe Attele joins the agency as VP of client services in Montreal.

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Up to the Minute: Loopmedia gets into content marketing

Plus: Tire brands pick new AORs, new SVPs at H+K and MSLGroup and more news you might have missed.

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Zulu fills nine more desks

A series of hires comes in response to new work, and to bolster the Zulu Live social team.

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Check it out: DQ goes epic

The brand launches its first movie-related marketing push in 20 years around the Jurassic World release.

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Michael Murray joins Publicis

The agency’s new VP and creative director joins to lead work on Rogers after four months at SapientNitro.

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Ubisoft and SickKids win big at the AToMiC Awards

The brands and their agencies Publicis and JWT took home top honours at last night’s award show.

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AToMiC Awards: Getting in on the action

Brands are upping the ante on immersive experiences, putting consumers in the driver’s seat and bringing their brands to life.

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Weekend reading: Dairy Queen serves up 75 years

The iconic brand celebrates its sweet heritage, and uses product innovation to stay relevant in a crowded market.

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P&G to consolidate agencies

The company looks to reduce its number of agency relationships to cut nearly $500 million from its agency fees globally.

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Shopper Innovation Awards: Ubisoft brings live action to fans

To promote its game Watch_Dogs, the gaming co brought the experience to life, putting consumers at the heart of the action.

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Shopper Innovation Awards: Xbox reveals mysterious consoles

The brand asked gamers to proclaim their support (and garnered pledges from more than 130,000 fans) to help unlock the consoles for a surprise.

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SapientNitro expands its ranks

Nine new staff members have joined the agency to provide a more well-rounded creative offering to an expanding client base.