Articles Tagged ‘publicis’

wasteman

What happens when you recycle wrong

A new campaign from the City of Toronto shows how bad things happen when you toss garbage into your blue bin.

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Brunet’s new (app)etite

This small Quebec pharmacy wants people to make small, healthy lifestyle changes. So it’s rolled out an app to help.

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Minute Maid focuses on the family

A new Canadian masterbrand platform is built on key moments, especially between parents and kids.

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DQ’s Italian sandwich saga

The QSR teams up with a (kind of) real Nonna to launch its latest product.

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Oikos dreams up a new campaign

The Danone brand goes after nightly cravings with a new product line.

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Coca-Cola’s new ‘One Brand’ approach

A new global strategy that replaces “Open Happiness” will roll out in Canada next month.

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Publicis names Duncan Bruce Canadian CEO

Once again, the agency has a CEO dedicated to help capitalize on opportunities within Canada.

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Advertising by the numbers

Tomorrow’s next big thing is getting creative with the data you have and baking it into the stories you tell.

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Publicis hires Max Valiquette

The agency’s new VP of strategic planning will lead the practice in the Toronto office.

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Nurun hires former Publicis Caribead CEO

Christophe Attele joins the agency as VP of client services in Montreal.

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Up to the Minute: Loopmedia gets into content marketing

Plus: Tire brands pick new AORs, new SVPs at H+K and MSLGroup and more news you might have missed.

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Zulu fills nine more desks

A series of hires comes in response to new work, and to bolster the Zulu Live social team.

Blizzard

Check it out: DQ goes epic

The brand launches its first movie-related marketing push in 20 years around the Jurassic World release.

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Michael Murray joins Publicis

The agency’s new VP and creative director joins to lead work on Rogers after four months at SapientNitro.

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Ubisoft and SickKids win big at the AToMiC Awards

The brands and their agencies Publicis and JWT took home top honours at last night’s award show.