Articles Tagged ‘publicis’

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Publicis approved to acquire Sapient

After months of regulatory hurdles, the $3.7 billion deal is expected to be finalized by the end of the week.

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Publicis hits another snag in Sapient deal

The $3.7 billion deal remains up in the air as Publicis works to meet demands of U.S. regulators and government bodies.

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Ubisoft picks BBR for entire portfolio

The Montreal agency picks up the account from Publicis based on its work for Assassin’s Creed and Far Cry 4.

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AToMiC jury revealed

As the Jan. 23 entry deadline approaches, check out who will judge this year’s best in creative, entertainment, tech and media innovation.

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Scott Pinkney joins Publicis

With so much data floating around, the agency hired the former BBDO SVP/CD to build out its CRM practice.

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Why BCP merged with Publicis Montreal

The two Publicis-owned shops didn’t want to be in competition, according to agency execs.

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Hacking campaigns clean up at the CMAs

Ubisoft and Publicis, and TSFC and Saatchi & Saatchi, cleaned up at the show with hack-inspired creative. Who else won big?

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Throwback Thursday: the news of the year

We check out the biggest headlines, moves, account shifts and brand stories from the past 12 months.

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SapientNitro boosts exec ranks

Andrew Kirby joins the agency as VP client services.

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Public brings in a new CCO

Former Publicis and FCB CD Pat Pirisi joins the company to focus on delivering messages for a good cause.

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Brands of the Year: WestJet reaches new heights

Fasten your seat belts and prepare to read how the airline landed a spot among the country’s top brands.

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Curious about the future? Orange has the crystal ball

Go ahead, ask your (wrinkly) #FutureSelf anything using technology built by Jam3 for the telecom company.

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Ad Week: Why failure is necessary – and good

Storytelling lessons from Kevin Spacey, the new internet-giant era for agencies and the need for bravery all around.

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Throwback Thursday: strategy in 2005

For our 25th anniversary, we’re travelling through time. In ’05, mobile was a big (and we mean big) deal.

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Publicis announces executive shuffle

CEO Maurice Levy will stick around until 2017, while long-time COO Jean-Yves Naouri departs.