Articles Tagged ‘RBC’

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RBC launches two new iOS payment options

Customers can now ask Siri to pay their bills for them and use iMessage to send e-Transfers.

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Mobile banking satisfaction on the rise

RBC and Scotiabank have the highest-rated offerings, according to J.D. Power.

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RBC launches new innovation lab

The bank’s Global Asset Management division get its own dedicated team to explore its unique tech and data needs.

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What makes a brand valuable?

RBC, TD, Tim Hortons and Lululemon all saw their brand value climb in BrandZ’s annual report.

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Android Pay launches in Canada

Which banks are on board and what features should you expect from Google’s mobile wallet?

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True patriot branding

As July 1 approaches, here’s how brands are taking part in Canada’s 150th birthday celebrations.

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RBC launches transfers through Siri

Why becoming the first major bank to allow voice-controlled e-transfers may be more of a brand play than answering consumer demand.

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Brand Finance reveals this year’s most valuable brands

The big banks and telcos still dominate the top 10 of the annual ranking.

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Big banks invest in AI development

RBC and Scotiabank have partnered with a new initiative to keep talent close to home.

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RBC looks beyond financial gain

A new global brand promise for the bank’s Wealth Management group shows the social impact of strong planning.

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RBC reboots ‘Someday’ with an Olympic touch

The bank is focusing on Canadians’ personal backstories in four new spots and tying the theme into the Rio games.

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Low-cost retailers see brand boost in weak economy

RBC topped Brand Finance’s list, with five banks in the top 10.

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RBC’s deeper dive into film

The brand’s marketing evolves with new doc spots featuring Team RBC golfers sharing the sport’s challenges.

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BrandZ unveils its top 100 list

Disruption and innovation are leading brand value, both in and outside of the tech category.

For Strategy Magazine (6 of 6)

How the banks are branching out

Why Canada’s established players are capitalizing on the startup space to innovate.