Articles Tagged ‘Shoppers Drug Mart’

Looking ahead in retail

From duelling discounts to foodie frenzy, Influence Marketing partner Martin Rydlo predicts the future for big retail brands like Walmart, Target and Loblaws.

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Loblaw to buy Shoppers Drug Mart

The move expands Loblaw’s reach as it gains around 1,200 of the drug stores.

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Shoppers Drug Mart launches summer campaign

The retailer’s big summer push includes a contest, in-house brand promotion and a customized in-store program with 31 vendors.

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Verdict: Awake Chocolate packs a punch

The fast-growing company has moved more than $1 million in product since its August launch, despite competing in two crowded categories: chocolate and energy drinks.

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Shoppers takes personalized deals national

Following a successful pilot run of its tailored email deals, the retailer is exploring mobile technology for its personal discount program.

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Shopper Marketing Forum: The future of retail

A recap of the sessions at the Toronto conference, which addressed the fragmentation of retail channels, the new “shopper economy” and the divide between retailers and manufacturers.

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Shopper Innovation Awards: Partnering

Desjardins partners with the Montreal Auto Show to win Silver and Unilever teams up with Shoppers Drug Mart to take the Bronze.

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Valentine’s Day spend trends

Canadians are a bunch of last-minute buyers, with many spending the majority of their gift budget on romantic dinners.

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Marketers of the Year: Sandra Sanderson keeps Shoppers fabulous

The SVP marketing celebrates the pharma-retailer’s half-century birthday with a streamlined approach.

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Shoppers Drug Mart makes Christmas shopping simple

The pharma-retailer has launched its holiday Gifts Made Easy campaign, which targets men and women aged 25 to 54.

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No mid-life crisis for Shoppers

The drug store chain celebrates its 50th with the company’s largest media buy and contest ever.

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In the aisles with SDM’s Sandra Sanderson

Shoppers’ SVP marketing says a new approach to fully integrated shopper marketing, as well as retailer and manufacturer collaboration, is changing its promotion model.

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Shoppers Drug Mart’s massive 50th anniversary celebration

The pharma-retailer will kick off its biggest campaign ever with an extensive media buy and special in-store promotions.

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Retailers digitize gifting this holiday season

The big names in retail, including Shoppers Drug Mart and Walmart, are encouraging Canadians to shop with them by offering digital solutions that make gift-giving easier.

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It’s the most digital time of the year

Shoppers Drug Mart, Future Shop, Best Buy and Indigo launch online holiday campaigns.