Articles Tagged ‘SPC’

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What do students want from their bank?

A survey by SPC reveals how Canadians under 25 interact with financial institutions and what will keep them from switching.

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Holiday shopping habits, student edition

The who, what and when of how young Canadians are buying, plus other insights from a recent SPC survey.

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SPC turns to Facebook Live for back-to-school push

The discount card is tapping into the real-time relevance of the social platform, asking members to complete challenges for prizes.

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SPC’s social-inspired shopping site

The student discount program creates an Instagram-like platform to help drive e-commerce sales for its partners.

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Are loyalty programs the fifth P of marketing?

A new report shows just how important programs have become, and which brands are doing it right.