Articles Tagged ‘SXSW’

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Not all tech can live up to the hype: column

Publicis Toronto’s head of digital on VR, chatbots and how likely they are to have an immediate impact.

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What had SXSW buzzing this year?

Why VR and Snapchat were on everyone’s minds during the annual innovation conference.

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ICYMI: Here’s what’s in store for retailers

The crème de la crème of retail-specific technology that came out of SXSW’s Accelerator program.

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SXSW: To go, or not to go

Pound & Grain’s Sandy Fleischer imagines the probable debate about whether industry folks should keep attending the fest.

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SXSW: Never mind the hype

SapientNitro’s Michael Howatson on why marketers need to be critical of shiny new tech.

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Seven lessons from SXSW

The Jackman Reinvents team breaks down the key takeaways from this year’s fest.

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Mind blown: The unexpected power of SXSW

The&Partnership’s Scott Suthren on the sessions that blindsided him with a new way of thinking.

Smartypans

SXSW tech: phone-charging shoes and clever cookware

Here’s a roundup of some of the best inventions the fest has to offer.

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Doomed to fail? Assessing top SXSW trends

The&Partnership’s Scott Suthren on why marketers should bring along a huge grain of salt to SXSW.

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Super intelligent attorney

IBM’s Ross could give your lawyer a run for his money.

Digital currency

SXSW blog: The privacy conundrum

Critical Mass’ Chris Gokiert checks out the opportunities for brands in protecting consumers’ data.

3d printing

SXSW blog: The maker movement

Printing entire buildings or airplane wings? How about 3D printing with silkworms? Check out cool tech from the conference.

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SXSW blog: No more ‘me too’ real-time marketing

Tribal Worldwide’s Laura Muirhead’s lessons from Lego and Sharknado on really marketing in real time.

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SXSW blog: Wearables are the future

BBDO’s Linda Carte looks at how these devices will change the conversation around security and health.

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AOY Gold/DAOY Bronze: John St.’s digital school of thought

The agency takes top prize as AOY and gets Bronze honours in DAOY for work with WWF, Zellers, Mitsubishi, Stanfield’s, Carly Fleischmann and Kobo.