Articles Tagged ‘The Garden’

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The problem isn’t just how the ad industry treats women

It’s also how it makes money, writes The Garden’s Sarah Phillips, who looks at a tough issue ahead for Time’s Up Advertising.

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Coinsquare campaign a first in cryptocurrency

Amidst a crackdown on digital ads for virtual currencies, the trading platform aims to show its muscle with traditional media.

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Life is Good taps the power of happy thoughts

The apparel brand’s Power of Optimism Machine allows customers to pour themselves a glass half full of positivity.

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TMX focuses on marketing for international growth

Former Holt Renfrew marketer Alison Simpson leads a diverse company’s rebranding.

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Roots looks to redefine ‘nice’ in Canada 150 campaign

Behind the brand’s attempt to challenge the Canadian stereotype.

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Check it out: America needs our support

A new social campaign seeks to give our neighbours a vote of confidence.

The Garden Hires

The Garden adds three new staff

A designer, strategist and project cultivator help flesh out the creative shop’s core team.

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The Garden hires design director

Former Zulu staffer Omar Morson joins to lead design on all projects.

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The Garden names managing director

Dic Dickerson has been hired from Bensimon Byrne to lead the creative company’s growing client services offering.

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IZ’s plan for freedom

The fashion brand for wheelchair users has a new initiative that aims to empower customers with more than their style choices.

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Zulu execs leave to start The Garden

Former Zulu ECD Shane Ogilvie and executive planner Shari Walczak are looking beyond advertising to solve brand problems with their new model.