Articles Tagged ‘Thinkingbox’

Big (biometric) data
Facial recognition, eye tracking and infrared cameras gave these ads a much, much deeper connection to consumers.

Thinkingbox adds leadership in Toronto
Dylan Scott will lead the tech team while Alyssa Belova will lead OOH and digital as the office continues to expand.

Life is Good taps the power of happy thoughts
The apparel brand’s Power of Optimism Machine allows customers to pour themselves a glass half full of positivity.

Thinkingbox continues to grow
Following a string of hires, the agency has named a new director of production to oversee its west coast work.

Mazda puts its attention to detail to the test
The automaker uses high-powered photography to allow users to zoom in on the smallest details of MX-5 RF.

Bringing business class to life
Vancouver’s Thinkingbox helps United Airlines bring a plane (which is not yet in the air) to its customers.

Up to the Minute: A new VP at Lg2
Plus: Harry Rosen hires a new shop and more news you may have missed.

Up to the Minute: Thinkingbox hires six
Plus: MDC Partners makes an acquisition, CMPA gets a new marketer and more news you may have missed.

Thinkingbox gets a boost from Stern Partners
The investment from the private equity company will help the digital studio expand and make its own acquisitions.

Check it out: Right to Play takes you back
An animated storybook helps Canadians remember the joy of playing.

Up to the Minute: PepsiCo ditches procurement
Plus: new leaders at DentsuBos, Razorfish and Thinkingbox, and more news you might have missed.

Thinkingbox hires a CD in Toronto
Christopher Halminen is the digital production agency’s first creative in the city.

Up to the Minute: Bob’s new digital leader
Plus: MediaCom’s new CEO, Co-Op helps a bakery expansion, and more news you might have missed this week.

AToMiC Awards: Getting in on the action
Brands are upping the ante on immersive experiences, putting consumers in the driver’s seat and bringing their brands to life.