Articles Tagged ‘topspot’

BMOWomen

BMO shifts focus to female entrepreneurs

An all-female agency team at FCB puts the bank’s Celebrating Women program in the spotlight.

SickKids

SickKids defies limits

Kids are once again made heroes as the foundation kicks off its $1.3 billion fundraising campaign to rebuild a hospital.

spookybudweiser2

Budweiser gets serious about Halloween

The brand hopes to leverage a global campaign to drive value for local partners and own the occasion.

Shaw_Ping_Pong_leafblower

Check it out: Shaw goes long with pre-roll

Why an hour-long ad on YouTube was the right choice for the telco.

IKEA

IKEA opens up the possibilities

The brand debuts its new Rethink-created platform with an anthem showing how it’s here for the “many.”

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Volkswagen makes eyes wander

A campaign for the redesigned Tiguan focuses on design appeal to stand out in the highly competitive SUV segment.

PizzaPops

Pizza Pops are weird (and proud of it)

The General Mills brand embraces the odd, taking a new social approach to connect with teens.

360_Cliff_Waterfall_Still

St. John Ambulance shows consequences of cliff jumping

A 360-degree video of a cliff jump takes a realistic turn for the viewer.

Brain

A colourful take on brain health

The Telus Health Brain Project puts together (and takes apart) art to raise consideration and funds.

Hockey

Hockey Hall of Fame makes reality more attractive

The destination pokes fun at VR by showing how its experiences stack up.

homehardware

Home Hardware embarks on a new project

A new campaign reflects the retailer’s repositioning and desire to be seen as source of friendly advice for any home improvement need.

harley

Harley-Davidson embraces diversity

A new series of documentaries aims to increase the brand’s relevance with younger and immigrant demographics.

CT

Canadian Tire answers Father’s Day woes

The brand offers some ideas for frustrated shoppers tired of buying slippers and ties.

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Bell’s big news campaign

Eager reporters help the service provider launch its new TV streaming app.

Penningtons

Check it out: Penningtons’ powerful song

The brand teams up with a dance company for an emotional surprise in its latest uncompromising social video.