Articles Tagged ‘Trader Corporation’

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Marketers of the Year: Ian MacDonald puts AutoTrader’s digital foot forward

Using creativity and analytics, the director of marketing tackled sensitive PR issues, navigated a thorny path to online and built a rich customer review platform.

Autotrader

DDB wins Trader Corporation

The agency and media co OMD Canada are responsible for relaunching the brand’s Autotrader.ca site.