Articles Tagged ‘Under Armour’

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The Quickfire: Under Armour’s Courtney Carlson

For its first time as an Olympic sponsor, the brand is showcasing new products for consumers and athletes.

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Lg2 wins Under Armour

As the brand’s first AOR in Canada, the shop is tasked with developing creative for its global hockey strategy.

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Under Armour and Sport Chek’s quest for youth

The brands search for athletes of the next generation to be featured in a new advertising campaign.

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Female empowerment (finally) comes of age

Brands move from tear-jerker creative to sassier ads that celebrate ditching insecurities.

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Check it out: A shocking workout

Athletes Carey Price and Kaylyn Kyle light up their routines with Under Armour’s Charged line of shoes.

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Six Cyber Lions for Grey, Leo and Rethink

If the work didn’t have innovation in its DNA, then it didn’t get a medal, said jury president Jean Lin.

SMF

Shopper Marketing Forum: five takeaways from day two

Insights on how to target “Gen Edge” and Canada’s growing immigrant population, from day two of the event.

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Connected everything gets polished at CES

How has the internet of things evolved for 2015, and which companies have new toys to show off?