Articles Tagged ‘Weston Foods’

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2018 Marketers of the Year

Defying fear, marketing norms and perceptions, here’s how these brand leaders won share and media buzz.

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Weston shakes up the bakery with Dave’s Killer Bread

The organic brand now has national distribution in Canada, with its marketing strategy playing on its edgier side.

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Ace Bakery bets on breakfast

Following its first mass awareness play, the artisanal baked goods brand rolls out a new product innovation.

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Rethink named AOR for Wonder Bread

The agency won the account following a competitive pitch, the second announced by Weston Bakeries this month.