Articles Tagged ‘Wrigley Canada’

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What it takes to win at the CASSIES

Judges tell us what made the Gold winners stand out from the pack, plus a photo gallery from this year’s gala.

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2017 Marketers of the Year

Meet six change agents who took risks and reaped rewards for their brands in 2016.

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Skittles’ Holiday Pawn Shop reopens

People can once again trade in unwanted gifts, but this time they can also win candy-coated possessions from celebrities.

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Check it out: Nightmare on Skittles Ave.

A Halloween execution in Toronto adds a taste of the rainbow to one street’s spooky decorations.

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Canada’s four Branded Content wins

Our country takes home two Silvers and two Bronzes in the category.

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BBDO and Wrigley get global attention

Skittles “Touch the Rainbow” cleans up on the international awards circuit, earning the brand, agency and creative team runner-up spots in our Creative Report Card.

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The Verdict: Skittles scores with Tree Boy

The Wrigley Canada brand’s recent “Free Tree Boy” effort has become the company’s most successful candy promo.

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Skittles scores sales with ‘Free Tree Boy’ campaign

Playing off a US-made TV spot, the Wrigley brand brought the idea home with a 360-degree program.