Articles Tagged ‘Yves Veggie Cuisine’

Pizza Pizza Limited-Pizza Pizza Adds Plant-Based Protein Options

CPGs take to QSRs

Kraft Heinz and Yves Veggie Cuisine went beyond grocery, partnering with Smokes and Pizza Pizza to drive shopper engagement.

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The skinny on plant-based protein consumers

A new report from Field Agent explores the meat reducer phenomenon.

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Yves Veggie Cuisine embraces ‘flexitarian’ strategy

The brand looks to expand its audience as more people adopt plant-based diets.

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Up to the Minute: Cannes shrinks its juries

Plus: New wins for Ketchum and NKPR, GroupM streamlines and more news you may have missed.