Toronto-based Wolf Advertising went head-to-head with agencies from New York City, Ottawa and the state of Florida for its latest win – the advertising account for Elcombe Systems.
Elcombe, located in Kanata, Ont., near Ottawa, has developed the ‘Mainstreet Messenger Remote Access Phone,’ a telephone with a personal emergency response system built into it.
The phone can be programmed with five emergency numbers that can be activated from the phone or from a remote pendant.
The first flight of the North American ad campaign will include trade and consumer print with radio and television breaking next spring. PS