PMB Index

Shopping at food warehouses is more popular in Ontario at 11%, then in Quebec at 7%, and B.C.at 4% of the population.Females use headache/pain relievers 7% more than males.54% of Canadian households bake muffins from scratch, while 33% bake from a...

Shopping at food warehouses is more popular in Ontario at 11%, then in Quebec at 7%, and B.C.at 4% of the population.

Females use headache/pain relievers 7% more than males.

54% of Canadian households bake muffins from scratch, while 33% bake from a mix.

Both the Atlantic Provinces and British Columbia use cloth diapers 11% over the average use.

Percentage of Canadians who drink decaffeinated coffee: 9%.

Canadian use self-service gas stations 2% more than full service gas stations.

Percentage of Canadians who use regular rice over quick cooking rice: 20%.

51% of Canadians have done home renovations in the last 2 years.

Percentage of Canadians who have actively worked for a political party or candidate: 10%.

44% of Canadian 18+ would rather spend a quiet evening at home than going out to a party.

Percentage of Canadians who do not believe it is important to have a happy marriage: 5%.

19% of Canadians listen to baseball games on the radio, while 26% will listen to hockey games.

In an average week 11% of Canadian Consume 7+ bottles of beer.

4% of Canadians prefer canned spaghetti over bottled spaghetti sauce.

Percentage of Canadians who give liquor as a gift: 41%.

50% of Canadians use regular mustard over dijon mustard.

Percentage of Canadians who have taken a pleasure/vacation trip in Canada in the past 12 months: 49%.

61% of Canadians age 18+ use banks as their primary financial institutions, while only 7% use trust companies.

The PMB Index is prepared by Joanne Van der Burgt

(416) 961-3205