Four Toronto shops were recognized last month with RAC awards at the 41st annual Retail Advertising Conference in Chicago that saw Bloomingdale’s awarded Best of Show.
Robins Sharpe was the overall winner for Newspaper in the Other Retailer category for its ‘Color by Xerox’ insert for Xerox Canada.
Finalist awards went to Robins Sharpe for direct mail for Hazelton Lanes; newspaper for apparel specialty store Andrew’s; and for tv for Eaton’s.
Padulo
Padulo picked up a winner’s trophy and two finalist awards for its radio advertising for Tip Top Tailors in the Apparel Specialty Store category.
tv advertising for Zellers netted Padulo another finalist in the Mass Merchandiser category.
Saffer Advertising received finalist awards for its tv work for Home Quarters Warehouse in the Home Centers category; Imperial Oil in the Other Retailer segment; and for Black’s Photography.
Doner Schur Peppler was a winner and finalist for its tv for Leon’s Furniture. PS
