Mckim Baker Lovick/BBDO became the first Canadian winner of the Best of Show Grand Sweepstakes Award June 16 at the 33rd annual Hollywood International Broadcasting Awards.
The winning spot, ‘Payback,’ created by the agency’s Vancouver office for BC Tel, also was named world’s best live-action 60-second tv commercial.
The ‘Save Your Breath’ spot for Polaroid from mbl/bbdo took home a gold statue as world’s best short commercial (20 seconds or less), and another BC Tel commercial, ‘Arrow,’ was awarded world’s best local commercial.
Credits for ‘Payback’ and ‘Arrow’ go to Larry Tolpin, creative director/copywriter; Richard Williams/Dean Ponto, art director; Freda Chan, producer; and Jeff Gorman, director.
The ‘Save Your Breath’ team was Boris Damast, creative director; Dean Hore, copywriter; Lara Palmer, art director; Henry Lu, producer; and Steve Gordon, director/camera.