Four pitch for special Molson job

Molson Breweries has invited four of its agencies to pitch for a special project.Freda Colbourne, director of corporate communications, confirmed the review.Colbourne says the project is in the development stage and there is no scheduled time-frame for its completion.She says the...

Molson Breweries has invited four of its agencies to pitch for a special project.

Freda Colbourne, director of corporate communications, confirmed the review.

Colbourne says the project is in the development stage and there is no scheduled time-frame for its completion.

She says the project may never come to fruition.

The four Toronto agencies involved are FCB Canada, Vickers & Benson Advertising, BBDO Canada and Young & Rubicam.

Conspicuously absent is MacLaren:Lintas, the long-standing lead Molson agency. PS