Incentive’s Rider sells part of control block

Geoff Genovese, president and chief executive officer of Incentive Design Group, and some senior management and institutional investors have taken an option to buy 3.7 million of the company’s shares now held as part of the control block of shares owned by Mark Rider.

The option is exercisable by Nov. 15, and Genovese also has an option to buy an additional 400,000 shares from Rider by June 30, 1995.

idg, parent firm of Toronto ad agency The Communique Group, bought Communique from the Rider Travel Group in 1992.

Incentive Design is a publicly held company traded on the Vancouver Stock Exchange.