In brief: MBS retains Ontario AOR

Media Buying Services of Toronto has kept the plum $30.6-million-per-year Government of Ontario agency-of-record post for another three-year term.mbs is responsible for buying all English- and French-language media for the Ontario Public Service, Crown corporations, agencies, boards and commissions including the...

Media Buying Services of Toronto has kept the plum $30.6-million-per-year Government of Ontario agency-of-record post for another three-year term.

mbs is responsible for buying all English- and French-language media for the Ontario Public Service, Crown corporations, agencies, boards and commissions including the Ontario Lottery Corporation.

Also under consideration were Toronto agencies Genesis Media, Harrison Young Pesonen & Newell and Padulo Integrated.