On the Move



Vickers & Benson Direct + Interactive (VBDI) has made several appointments. Deni Baschiera has been promoted to VP, account director from account director. He’ll continue to work on the Sprint Canada account. Debi De Santis joins VBDI as a senior art drector on Bank of Montreal, Lennox and Sprint Canada. She hails from Impiric, where she was the creative team leader/senior art director. Tabatha Martins, meanwhile, has been appointed account manager on Sprint Canada, Canadian Tourism Commission and Canada Investments & Savings, after a stint as a strategic marketing analyst at Vertical Sky.

Former Impiric staffer Kimberley Walsh has been named senior vice president, creative director with Toronto-based MacLaren MRM, the relationship marketing division of MacLaren McCann. At Impiric, Walsh’s accounts included AT&T, The Loyalty Group and the Royal Canadian Mint.

After a brief stint as VP, strategic planning with Blitz, the direct, database and promotions division of Cossette Communication-Marketing in Montreal, Yves Blain has returned to Montreal-based FCB Direct to resume his role as VP, strategic development. Blain, who moved over to Blitz last summer after more than eight years with FCB Direct, will provide strategic support to FCB Direct’s offices in Montreal and Toronto.

Modem Media Canada has named Brian Bolshin VP, business development. Prior to his move to the Toronto-based interactive shop, Bolshin was VP, strategic planning and business development with Grey Canada, where his clients included Sun Life Financial, Oracle, Seagram, Glaxo Wellcome, Dairy Queen and Block Drug. Other recent personnel appointments at Modem Media include the naming of Susan Brooke as head of strategic consulting, Vladimir Orovic as VP, engineering and Christopher Cook as head of production.

NKaos, a Toronto-based Internet development agency, has named Mary Lou Gossage as its managing director. An experienced strategic planner from the general agency side of the business, Gossage has held such positions as VP, group account director at Saatchi & Saatchi Advertising and VP, director of client services at DDB Needham Worldwide.

Still on the interactive front, Toronto-based GreyInteractive Canada has made a number of recent appointments, including the hiring of David Beutel as VP, Interactive. Beutel previously held senior-level posts with Pelmorex/The Weather Network, Indigo Online, Astral Media, and NitroMedia Communications. Others new to GreyInteractive are Paul Lang as creative director, moving over from Karo Design; Grace Marquez as senior art director; Heather Tredree as account manager and Jane Nahm as project manager.

Alexis Zamkow has been named managing partner, responsible for interactive and direct marketing activities at Toronto-based TBWA/Chiat/Day. Prior to joining Chiat/Day, Zamkow spent seven years at Mississauga, Ont.-based Rapp Collins Worldwide, most recently as VP, client services.

Jacqueline Murdoch has been named managing director of The Direct Company, the new direct response marketing division of Toronto-based Genesis Media. Murdoch moves over from her position as senior media executive at Toronto-based NextMedia. Prior to Joining NextMedia in September, 1999, Murdoch worked as general manager/media director at Kaizen Media Services in Winnipeg. Before that, she was manager of direct response at Harrison, Young, Pesonen & Newell in Toronto.

David Sandor has been appointed to the newly created position of general manager of Wasserman Interactive, a new division within Vancouver-based Wasserman and Partners Advertising. Prior to his promotion, Sandor was the parent agency’s production manager.


James Clemenger has been appointed director of sales and marketing for the TransBorder Sector at PostLinx, the Toronto-based mailing solutions specialist formerly known as Postal Promotions.

Former National Post Online senior manager of marketing Marcie Sayiner has been appointed senior research manager in the Internet division of Ipsos Reid (formerly Angus Reid) in Vancouver.