Agencies are getting into the product creation game as another outlet for their consumer insight intel and marketing savvy. Strategy wondered if there’s an opportunity for shops to go a step further, and find new niches for products that time has left behind. ACLC’s team prove reviving dead brands does offer new revenue stream potential.

And so eco-friendly!

copywriter: Ann Aberin

AD: Natasha Romanelli

SVP/CD: Tony Miller