Grey Canada nabbed two bests at the Best on Page Awards on April 8 when its ‘Barbell’ ad for the Special Olympics captured the Best Full Page award and Best of Show.
Leo Burnett took home the Best Small Space or Fractional award for their ‘Killer Robots’ campaign for Tourism Toronto, and Lowe Roche walked away with the Best Magazine Campaign award for their ‘A Gentle End: Three Little Pigs/Humpty Dumpty/Goldilocks’ effort for Johnson & Johnson Baby. There was no winner for the final category, Most Innovative Use of the Medium.
Votes were first cast online by agency peers, with the final decisions coming down to a panel of judges including: Philippe Meunier, CCO, Sid Lee, Doug Robinson, CCO, Doug & Serge, Christina Yu, executive VP, CD, at Red Urban, Chris Staples, partner, national CD, Rethink Communications and Judy John, SVP/CCO, Leo Burnett.
‘This is a testament of the success of our creative transformation strategy here at Grey and a demonstration of the strategic thinking and true passion of our team,’ said Carl Jones, VP, executive CD, Grey Canada, in a release. ‘We’re particularly proud to share in the success of the Special Olympics Canada coaching campaign. This truly demonstrates the power of the medium to evoke change.’ Grey’s campaign for the Special Olympics also recently won merit awards from the Advertising and Design Club of Canada in November.