Three Toronto-based agencies won big last night at the Outdoor Advertising Association of America OBIE awards. The awards were dished out in Miami Florida last night and recognize excellence in OOH advertising.
Leo Burnett grew its collection of hardware with three OBIES, including gold for multi-format OOH, and two silvers for traditional billboard and street furniture campaigns, all for its James Ready fall coupon campaign. Zulu Alpha Kilo nabbed gold in multi-format OOH for its People for Good campaign, while Agency59 grabbed a silver in multi-format for its work for the Gay Lea Foods, Nordica Cottage Cheese “Anything Goes” campaign.