The B!G Awards: Judging panel and methodology

The judges for this year’s B!G Awards:

Martine Bouthillier, senior marketing manager, Molson Coors Canada

Bouthillier brings two decades of advertising and marketing experience to her role at Molson. She joined the company in 2005 and has led many successful national launches including Rickard’s Dark, Rickard’s Blonde and Molson Canadian Wheat. Most recently, she received international recognition for Molson M’s “Paint with a Tweet” social campaign.

 

Gerry Frascione, president and CEO, BBDO North America

Frascione has spent the past 30 years in the ad industry, with 12 of those at BBDO where he helped launch two of its leading digital offices, Proximity Canada and Proximity Mexico. Prior to working at BBDO, he also held executive roles at agencies The Wolf Group, Leo Burnett and Young & Rubicam. Frascione is a board member of BBDO Worldwide, The Advertising Club of New York and Partnership for a Drug Free Canada.

 

Brooke Leland, VP connection planning, Jungle Media

Leland started her media career with Cossette 14 years ago. She was an integral part of the launch of Jungle Media and has managed a diverse list of clients, including Ikea, Coca-Cola, Nike and Playstation. Leland recently served as a judge for Canada’s 2013 Young Lions competition.

 

Jennifer Lightbody, president, Venture Communications

Lightbody has more than 15 years of experience managing integrated marketing programs and fostering client relationships across a diverse range of Fortune 500 brands. Prior to Venture, Lightbody was chief of staff at global digital agency Possible. She also managed a team of account, project management and digital strategists at Microsoft.

 

Alan Middleton, assistant professor of marketing, Schulich School of Business, York University

Middleton’s 25-year career includes marketing roles at Universal Oil Products Company and Esso Petroleum, as well as a career in advertising at JWT in London, Toronto and Japan. He is currently a member of the marketing faculty at Schulich School of Business and has taught in the U.S. and at leading business schools in Europe and Asia. He is also an author and helped co-found the CASSIES.

 

James Milward, founder, Secret Location

Milward’s Emmy-winning brand and entertainment agency creates content and campaigns for TV networks and brands such as Shaw Media, Stanfield’s, Mitsubishi and Red Bull. He’s a pioneer and pundit in the merging worlds of digital advertising, interactive entertainment and transmedia storytelling.

 

Will Novosedlik,  head of brand experience, Idea Couture

Novosedlik has created, built and repositioned brands in the consumer goods, technology, telecom and retail categories for almost 30 years. He’s worked as both a client and consultant in North America and Europe, and led the brand communications and customer experience teams that launched Wind Mobile in Canada.

 

Hunter Tura, president & CEO, Bruce Mau Design

Tura is responsible for driving global growth and building on the legacy of the Bruce Mau Design brand. Prior to joining the agency, Tura was managing director at 2×4, Inc., responsible for leading operational and strategic business efforts in the U.S. and China. He holds a Master of Architecture degree from Harvard University and has served on the design faculty of Columbia University and the Boston Architectural College.

 

Nancy Vonk, co-founder and partner, Swim

Vonk co-founded a creative leadership lab designed to create fearless leaders in the advertising industry and beyond. She previously worked as co-CCO of Ogilvy Toronto from 1998 to 2011 and helped lead the office to win two Cannes Grand Prix, a Grand Clio and Best of Show at the Creativity Awards.

Jump to:

The B!G Awards intro

Gold winner: Grip gives Kokanee the Hollywood North treatment

Silver winner: OgilvyOne reignites Dove’s real beauty convo

Bronze winner: Taxi cooks up a T-shirt line for Boston Pizza