Media and marketing industry folks convened at Toronto’s Arcadian Court + Loft on March 19 to brush up on all things branded content, from the opening keynote on “Branded Content is King – The Future of Entertainment” to upfront sessions with the CBC, Shaw Media, Postmedia, the Globe and Mail, Bell Media and AOL.

Check out more BCON coverage here. 

Photos by Nelvin Cuvin – Detonategroup