On Sept. 18 at Toronto’s Arcadian Court, the PROMO! Awards, hosted by strategy and CAPMA, celebrated the best in brand activations across the country. For more on the winners, visit Promoawards.strategyonline.ca.
- CAPMA president Chad Grenier takes to the podium.
- Dominic Prigent from Bob picks up a trophy for work with Dove in Quebec.
- The TrojanOne team gets silly.
- Funnyman and PROMO! host James Cunningham brings comedy gold to the show.
- Strategy publisher Mary Maddever applauds the Best of Show winners.
- Meghan Edwards, Lianne Pitts and Jennifer Britton from North Strategic, which won for Sport Chek.
- Eve-Marie Boutet and Thomas Nelligan from Cossette take a moment of silence after winning Gold for Amnesty International Canada .
- The Real Interactive team takes a selfie after their big wins (including Best of Show) for World Vision.
- Taxi’s Darren Clarke took home multiple awards, including Best of Show for Canadian Tire’s “Ice Truck” campaign.
- Folks from Taxi and Kraft strike a pose.
- Leo Burnett’s Anthony Chelvanathan accepts one of the agency’s trophies .
- Whitney Gibson from Mosaic and Michael Mills from Studio M celebrate their WestJet wins.
Photos by Ryanwalkerphoto.ca